LITTLE ROCK, ARKANSAS – September 17, 2024 — A new partnership between the 探花精选 and Heifer International is bringing 探花精选’s Conservation Ranching program to Arkansas. The habitat effort works to stabilize declining grassland bird populations through partnerships with local farmers and ranchers. The program operates through a bird-friendly land certification, which recognizes producers who manage their lands for birds and biodiversity. Since its recent inception, the 探花精选 Conservation Ranching program has certified more than 100 ranches across 15 states, covering nearly 3 million acres of bird-friendly land. The certification centers on land management practices that enhance habitat conducive to grassland birds. To qualify, landowners must meet rigorous standards for habitat management, environmental sustainability, and animal welfare. Once certified through a third-party audit, producers use the 探花精选 Certified bird-friendly seal on their beef and...